New Wash Rich balances your scalp and doubles up on moisture to make hair softer, smoother and healthier, all in one simple step.

Switching to New Wash Rich breaks the cycle of stripping your hair and scalp with harsh shampoo detergents and then over-moisturizing with conditioner and weighing down hair. The detergent-free formula leaves your healthy oils intact, so your scalp stops overproducing oil and you can finally break free from the cycle of wash-grease-repeat.

The result: the healthiest hair of your life.

• Life-changing results: makes hair softer, smoother and shinier after one use
• Saves time and money: replaces shampoo and conditioner to simplify your routine
• Doesn’t strip your hair: no damaging detergents, just naturally derived ingredients
• Improves your scalp and hair health: balances natural oil production to prevent dryness and colour fading
• Enhances your natural texture: amps up volume, smooths frizz and brings out waves and curls

BENEFITS: 

• CLEANSE AND CONDITION: Gently removes dirt, oil and buildup while adding moisture, simplifying your wash day routine
• BALANCE: Rebalances natural oil production to improve hair and scalp health
• ENHANCE: Restores softness and shine for effortless detangling
• NOURISH: Avoids damage caused by shampoo detergents with a non-toxic, biodegradable formula
• PROTECT: Helps hair color last longer and keeps natural colour vibrant

HOW TO USE: 

• STEP 1: APPLY - Wet hair and dispense a generous amount of New Wash, about the combined amount of shampoo and conditioner you typically use. Layer it on from scalp to ends.
• STEP 2: SPLASH - Add a splash of water to get a smooth, milky consistency.
• STEP 3: MASSAGE - Work New Wash into hair and scalp, using our Massaging Scalp Brush to coat every inch—scrub, massage, repeat.
• STEP 4: RINSE - Let it sit for 2-3 minutes, then rinse thoroughly, using the scalp brush to ensure all product is washed out.

Size: 236ml pouch. It’s resealable, it hangs, and it’s made of 63% less plastic than the bottle + no more carton

INGREDIENTS: Water, Aloe Barbadensis (Aloe Vera) Leaf Juice, Cetearyl Alcohol, Glycerin, Cetyl Alcohol, Stearamidopropyl Dimethylamine, Stearyl Alcohol, Behentrimonium Methosulfate, Gluconolactone, Distearoylethyl Dimonium Chloride, Rosa Centifolia Flower Water, Oenothera Biennis (Evening Primrose) Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Panthenol, Equisetum Arvense (Horsetail) Leaf Extract, Lavandula Angustifolia (Lavender) Flower Extract, Urtica Dioica (Nettle) Extract, Calendula Officinalis Flower Extract, Chamomilla Recutita (Matricaria) Flower Extract, Helianthus Annuus (Sunflower) Seed Oil, Mentha Piperita (Peppermint) Oil, Keratin, Hydrolyzed Keratin, Menthyl Lactate, Ceteareth-20, Citric Acid, Sodium Benzoate, Calcium Gluconate, Phenoxyethanol, Tocopherol

Fragrance: Prunus Amygdalus Dulcis (Sweet Almond) Oil, Lavandula Angustifolia (Lavender) Oil, Cananga Odorata (Ylang Ylang) Flower Oil, Myroxylon Pereirae (Balsam Peru) Oil, Aniba Rosaeodora (Rosewood) Wood Oil, Eugenia Caryophyllus (Clove) Leaf Oil, Rosa Damascena Flower Oil, Jasminum Officinale Oil, Santalum Album (Sandalwood) Oil, Benzyl Benzoate, Geraniol, Linalool